News

Red Bull MediaMix

by Mentzel, Anna 4 February 2007 in Red Bull MediaMix

The MediaMix is a section developed for RedBull.com, presenting Red Bull's large amounts of video, photo and audio content in an engaging, attractive way.

The fast and fluid Flash interface is based on a channel metaphor. Users can easily browse different categories, switch between channels, view different types of media within the same visual framework, and even create their own channels.

Overview Page

Video Player

Image Gallery

Content can be embedded in blogs, sent via email, or spread through a widget - a small downloadable desktop application.

Share Options

Video Widget

Additionally, we developed an easy to use video editing tool, where the user could create their own video clips using the video and sound snippets provided by Red Bull.

Video Clip Maker

Until the relaunch of RedBull.com in 2009, the MediaMix was the most popular section on the site, responsible for over two thirds of all traffic.

 

The Art of FLIGHT

by Schneider, Carsten 21 September 2011 in Work

Coinciding with the "The Art of FLIGHT" movie premiere on September 7 2011, we launched a new online game for Red Bull:

The Art of FLIGHT game powers you to enjoy an adrenalin-fuelled ride, based on snowboarder Travis Rice’s experience of riding several of the most extreme terrains across some of the most remote places on Earth.

Featuring three un-lockable levels with breathtaking landscapes set across the USA, Alaska and Patagonia, Argentina. The Art of FLIGHT game challenges you to use your dexterity and reaction speed to test your online snowboarding skills. Navigating across tricky terrains and performing neat tricks with a delicate balance of speed and accuracy, you too can grab a piece of the movie’s action.

Right now, top scores can win one of 5 custom Lib Tech Art Of FLIGHT snowboards. More info on the competition here - and more prizes to come soon!

Red Bull Flugtag Flight Lab 2 has Lift Off

Now with added hoops! Our Red Bull Flugtag Flight Lab just got a new game mode. Steer your self-made plane through a series of hoops at increasing speeds, and see how far you can get. Classic mode is still available, if free-flight experimentation is your thing.

Who We Are and What We Do

Meyer, Miller, Smith.

Head. Hands. Heart. We believe that there is a real connection between craftsmanship and communication.

As information and intelligence becomes the domain of computers, society will place more value on the one human ability that cannot be automated: Emotions.

People want to experience beauty, enjoy one’s work, feel passion, they want to interact with each other. We all want.

That’s why we believe that the future of brands is interaction, not commodity. It’s not something you buy, but something you participate in.

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